Tag Archives: socialmedia

Socially Targeted Affiliate Marketing – Manage Social Media on Facebook

We have to start with noting the importance of Facebook as a social media portal, the fact there are millions of people all over the work represented. A great opportunity for affiliate marketers to promote their offers to a specific audience given Facebook’s search capabilities.

Recent research has found that people spend on average 1-2 hours a day viewing Facebook account and related material on a their mobile and desktop devices! A staggering statistic in terms of marketing and exposure opportunity.

Lets get started…So you have set up website / blog and have begun creating and sharing content across all social media platforms especially using tools such aswww.hootsuite.com Not to mention already linking your Facebook page account to your Twitter account via www.facebook.com/twitter

Perhaps you want to manually post content to specific Facebook forums and community pages that have a huge loyal following. For example you have a new coupon code from your affiliate merchant and want to promote this to a targeted audience? Plus all other content you may want to promote.

The secret to Facebook Page Social Posting Buyer Targeting allows you to go into any targeted niche, create a Facebook page, build a massive targeted buyers list.

Step 1 – Create your Facebook page

To create a Facebook fan page:

  • Go to facebook.com/pages/create.
  • Click to choose a Page category.
  • Select a more specific category from the dropdown menu and fill out the required information.
  • Click Get Started and follow the on-screen instructions.

Make sure you’re signed into your own account to begin with.

When creating your page, have in mind the name of the page and topic(s) plus subject matter you wish to focus on. Ensure that it is related to the affiliate material / posts you are determined to promote. For example if you have affiliate links for Internet dating, call your page Online Dating etc. The name will be dependant on the subject matter of your original website or blog. This Facebook fan page needs to be targeted to what you are promoting.

Make sure you create a Facebook that is appealing and user friendly i.e. use a clear and relevant image for the header, plus a nice image / icon to represent your page and subject matter. Also make sure you activate the ‘Like’ page button to gain followers and build a subscriber list online.

Congratulations, you have now finished creating your Facebook page and are ready to post affiliate content, links and supporting images with hash tags.

Step 2 – Link / Integrate your Facebook page to Twiiter and add as a social media network to your Hootsuite account

Prior to begin posting any affiliate offers / material, please ensure your Facebook page is linked to you’re your Twitter account i.e. got to www.facebook.com/twiiter to setup.

Additionally, when logging into www.Hootsuite.com ensure you add your Facebook page as a social media work stream as with your Twitter account and WordPress website / blog.

Step 3 – Create your very first Facebook fan page post.

When dealing with posts a great way to promote content is to keep it simple and to the point with key hash tags and an image. For example, if you were to promote a dating offer:

OFFER: Get a 6 month subscription to #eHarmony #Australia Click Here!http://ow.ly/KBLD4 for only $29.95/month with the PROMO CODE: ‘EHAUOFFER’ Hurry Register Now! Valid until 30-04-15 #TeamFollowBack #love #dating #tips#single

Step 4 – Search for Targeted Facebook fan and Community Pages

Quite simply, if you are in the business of dating, enter the keywords search terms in Facebook to identify any relevant groups / pages to post the above item for example.

Additionally, based on the affiliate merchant products / services you are promoting, try to think outside of the box in terms of related groups that may also benefit. For example, not just dating pages but also single men and women groups, romance and love related pages etc.

By focusing your relevant material to targeted niche groups you have a higher probability of generating more click-trough’s and repeat traffic back to your Facebook fan page as well as your website.

Another example may be you are promoting Travel and can further segment your offers / posts by type of travel e.g. Flights, Cruises, Tours etc. So targeting each individual segment with offers and relevant images with a call to action to Book Here! Making sure you use a good image representative of the offer.

A great example post I saw recently was placed in a Disney Facebook page. The poster had promoted a travel offer stipulating Disney World holidays and had a supporting image of plane that had been painted with Disney characters. Excellent execution!

Make sure that whatever you post / share on targeted niche Facebook pages, that this is also on your Facebook fanpage.